Spontaneous dance! Lovesit!
I think flash mobs are so hilarious and ridiculous, so I felt very fortunate to witness one today! Estee Lauder has a new product out called the Even Skintone Illuminator:
To raise awareness for this new super face serum (which I own, of course and it really is awesome), they hired a dance company to put on a flash mob in the middle of Herald Square in NYC outside of Macy's! Music was blasting while synchronized dancers put on quite the show as onlookers took video and photos of the event.
The product promises to reduce the look of "uneven skintone" - redness, acne marks, dark spots, sun spots and discoloration. Aside from that, the serum gives you that Hollywood "glow" that everyone always looks for in summer products. It's fairly lightweight and dries quickly so you can apply makeup over it!
Overall, flash mob success.
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